Get In Touch
8 Iridos Str., 17561 - Palaio Faliro
info@belma.gr
Ph: +30 210 9825402
Work Inquiries
info@belma.gr

Pentagroup Branding

PENTAGROUP is a Greek company specializes in the distribution of highly resistant & innovative building materials for interior and exterior outfitting since 1976.

Today, after 46 years of operation, Pentagroup acquires a new identity that looks forward to the future, with references to the present day and the past. Our goal was to create a unique and well-suited ID to industry standards.

 

We made a “Board Strategy” analyzing

  • Industry, other brands and compeitions and product variety  (inc. specs)
  • Target audience and their characteristics
  • Pentagroup’s business ethics and values
  • Pentagroup’s vision

 

Based on the above we proposed 4 different logos with color, font and icon variations and a list with 20 taglines.

Taglines emphasized in a) business scope & company’s values and b) emotions & values.

 

Deliverables

  • Logo Guides
  • Pentagroup logo RGB, Pantone, CMYK
  • Office Material (A4, Envelope, Business cards, With Compliments)

 

 

 

Post a comment

Your email address will not be published.

We use cookies to give you the best experience.