Belma proposed a fresh and modern corporate presentation with a clean-cut design and bold images highlighting the innovation and vision behind Prevewood’s portfolio. Both the typography and colors used for the website were based on the brand identity so as to maximize brand consistency through offline and online media and create a new digital footprint for Prevewood.
The planning phase also included the creation of boards that would help organize the website’s content and present all company characteristics, assets and projects in an equal way.
The user experience of the frontend was enhanced with the use of multiple techniques while a WordPress CMS installation was used for the backend.
